Linking Into Sales

Greg Hyer and Martin Brossman want to help you get the most out of 2012 by sharing some Social Media and Productivity apps that will help any salesperson do their job better. In this podcast episode, they review a number of social networks to look into and apps that you can use on your smartphone and your computers. [...]

Greg Hyer and Martin Brossman talk about getting started with email marketing for business. We share information about Email Marketing Service providers like iContact, Mail Chimp, Bronto, Constant Contact and more. Learn about how to grow your list and get some ideas about developing an email marketing strategy that supports the sales cycle. Run time: 14:19 The Linking [...]

Greg Hyer and Martin Brossman discuss asking for and receiving recommendations from your network on LinkedIn. Know when it is a good time to ask for a recommendation on LinkedIn. Learn when it is the right time to give a recommendation. Greg and Martin also talk about when it is OK to reciprocate a recommendation. Run time: 7:14 [...]

Martin Brossman and Greg Hyer discuss the impact that gas prices has on attending networking events and if it should be a major factor in deciding to attend. They also discuss using LinkedIn to connect with prospects online before attending a networking event and provide insights into this highly valuable way of building your professional [...]

Martin Brossman and Greg Hyer discuss the sales hourglass concept and how it relates to LinkedIn and the traditional sales funnel. The Linking into Sales Podcast is a sales professional development podcast geared towards sales professionals that use social media tools and networks to support their sales cycle. Find us and ask your questions here: [...]

Martin Brossman and Greg Hyer discuss LinkedIn’s IPO and what going public means to you as a sales professional and business owner. More and more people are looking at LinkedIn as a professional resource to find passive candidates for jobs and business alliances to help get work done. Martin talks about why it is now, [...]

This special episode from Martin and Greg informs you about the new LinkedIn News Beta that has been recently rolled out to all LinkedIn users. Listen and learn from Martin and Greg’s analysis of this new tool giving LinkedIn an extra professional social edge.

Martin and Greg discuss using LinkedIn’s Advanced Search tool to help identify targets. Martin warm’s us up with a story about using search in a competitive intelligence role. They also discuss keyword zones in your profile Tool Tip: LinkedIn: Polls Question of the week: Submit your question of the week by visiting LinkingIntoSales.com and click [...]

Martin Borssman and Greg Hyer discuss connecting Twitter to your LinkedIn account, proper status update etiquette, LinkedIn Labs and more. Tool Tip: LinkedIn: Tagging your Connections Question of the week: Submit your question of the week by visiting LinkingIntoSales.com and click on the “Contact” button. Follow us on Twitter: http://www.Twitter.com/linkingin2sales Join our LinkedIn Group: http://www.linkedin.com/groups?gid=2450586 [...]

For years I have been coaching sales professionals, discovering that they used to pay for similar information with less quality than the data that Linkedin is providing now at the free level. More importantly, all sales professionals that I have personally coached have gained clear value and closed more sales when they began using Linkedin correctly. However, I realize that there are many sales executives who are obviously not using Linkedin effectively, i.e., potentially leaving money on the table.