Martin Brossman and Greg Hyer are excited to welcome Elyse Archer to the Linking Into Sales team as a third podcast co-host. Elyse’s entire career has been in sales, during which she developed a relentless passion for helping sales professionals succeed.
Elyse Archer is founder and owner of Six Figure Sales Coaching, where she partners with Southwestern Consulting to deliver best-of-the-best sales training to individuals and teams. “I love sales because it’s one of the few professions where your bottom line increases accordingly as your level of personal development increases,” said Elyse. “I truly feel that social selling remains in its infancy in the sales profession, and I am excited to join two established leaders in the social selling field to help more sales professionals utilize this powerful tool.” Prior to her joining the Linking Into Sales team, Martin, Greg, and Elyse gave a joint presentation on social selling at the Sales Lead Generation Secrets conference in Raleigh on September 1, 2020.
Social selling developed as more and more buyers choose to self-educate, not engaging the sales professional until they are ready to begin the buying process. Sales professionals who engage in social selling come alongside the prospective buyer, educating and guiding them through the buying process.
Linking Into Sales was founded in 2009 when Martin and Greg realized that they shared a vision for helping sales professionals understand how to use social media in their sales engagements. They now help sales professionals develop social selling skills through online and classroom training, workshops, and 1-on-1 coaching. The “Social Selling Podcast by Linking into Sales” can be found on iTunes, Stitcher, Tunein, Player.FM, and YouTube. Subscribe and glean valuable social selling wisdom from Martin, Greg and Elyse weekly.