Martin Brossman and Greg Hyer welcome you to the very first episode of the Linking into Sales Social Selling podcast. This discussion about the Generosity of Transparency related to sales and using LinkedIn. Martin’s friend doesn’t realize how his profile looks to the customer. Greg and Martin discuss why transparency is important in sales.
- Trust - Earned at the individual level
- Credibility - Needed to get in the door
- Reputation - What people say about you
Tool Tip: LinkedIn: Your public profile
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Post updated 8/15/2014