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Category "Blog"

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Episode 45 - The Jeff Zelaya Interview

Greg Hyer and Martin Brossman talk with Jeff Zelaya of Triblio, a content platform startup located in Reston, VA. Jeff comes on the show and shares his insights on social selling. Triblio is a solution to help Sales and Marketing […]

Episode 44: The Kevin Thomas Tully Interview

Greg Hyer talks with Kevin Thomas Tully of Sales for Life about why content is so important for salespeople. Kevin discusses the difference between creating content and curating content. He also explains why Twitter is so critical finding curated content […]

Episode 43 - How to Delete Someone from Your LinkedIn Network

Martin Brossman and Greg Hyer show you how to delete someone from your LinkedIn network. A lot of people ask how to do this. Maybe relationships go sour or they leave a job. Whatever the reason, removing someone from your […]

Episode 42 - Your Customer Facing LinkedIn Profile

Martin Brossman and Greg Hyer discuss why you should update your LinkedIn profile from an employer-facing profile to a customer-facing profile if you are not currently looking for work. Greg explains how you should update your Headline, Summary and Experience […]

Social Selling is about Opening, not Closing

Social Selling calls for Sales Professionals to change their perspective The strategy of “Always Be Closing” was popularized by the 1992 movie, “Glengarry Glen Ross.” It’s a mindset that has all to often confused sales people into rushing through the sales […]

Episode 41 - Special Edition: Social Selling is about Opening, Not Closing

Martin Brossman and Greg Hyer get together again for the Special Edition of the Linking into Sales Social Selling Podcast. Greg’s article on LinkedIn, “Social Selling is about Opening, not Closing,” received an incredible response. It quickly became the top […]

Episode 40 - Social Selling of Yourself for a Job

Social Selling can be used to approach your kid’s job search Martin Brossman and Greg Hyer discuss how parents should get involved with jump starting their kid’s career and teach them about Social Selling. While there’s perspective will be different, […]

Episode 39 - Why We Love Social Selling (And You Should, Too!)

Social Selling is Easy to Fall in Love With Martin Brossman and Greg Hyer get together on a Google Hangout to share why they love social selling and why you should too!  Here’s a few of the reasons why they like […]

Episode 38 - How to Publish Long Form Posts on LinkedIn

Get an Understanding of Publishing on LinkedIn Martin Brossman and Greg Hyer bring you the latest installment of Linking into Sales - The Social Selling Podcast. Martin and Greg show you how LinkedIn’s long form content posting works and what […]

Episode 37 - How To Manage Your LinkedIn Endorsements

Don’t Let Your LinkedIn Endorsements Manage You Martin Brossman and Greg Hyer are back with the latest installment of Linking into Sales - The Social Selling Podcast. Martin and Greg show you the newest features with LinkedIn endorsements. Many people are seeking a […]

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Honored to be Recommended!

UNC Kenan-Flagler School of Business Online MBA Program listed the Linking into Sales Social Selling Podcast as one of the top 10 sales podcasts to listen to. We are very honored to be included! Read their post: 10 Podcasts to Sharpen Your Sales Skills

The Next Web , a popular tech blog, republished the UNC Online MBA post on their blog as well. We are very honored to be republished there too! You can find their post here: 10 Podcasts to Sharpen Your Sales Skills

Small Business Trends blogger Martin Lindeskog included the Linking into Sales Social Selling Podcast among his list the top 100 Small Business Podcast of 2014. Read his entire list: Top 100 Small Business Podcasts: 2014 Edition

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Linking into Sales

Linking into Sales was created by Greg Hyer and Martin Brossman to help sales professionals develop their skills in Social Selling. Through the use of social media, Sales Professionals and develop better relationships and generate more revenue over time.

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Recent Podcasts

  • LinkedIn Updates for September 2015 - Episode 72By Greg Hyer on September 28, 2020
  • Episode 71 - Social Selling Blab with Julio Viskovich of rfactrBy Greg Hyer on September 22, 2020

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