Successful Social Selling Is Personal with Scott Ingram – Ep. 111

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Successful B2B social selling is personal. So why do so many sales pros forget this? We talk with Scott Ingram, Host of the Sales Success Stories Podcast talks with Martin Brossman and Greg Hyer about how to create a better first impression and get personal with B2B prospects.

We apologize for some of the digital fading in and out in the audio and video recording of this episode.

Here’s Scott’s LinkedIn update that went viral about the canned message that is sent when someone sends you an invite to connect.

In this episode we discussed a number of likes and dislikes about LinkedIn. We discussed why engaging on social must be personal to be successful. This is why it is so important to send personalized invites on LinkedIn.

Scott shares why he has deactivated his Facebook account and why Greg feels it’s important for millennials to understand the boundaries between personal and professional lives when it comes to selling on Facebook.

As of 5/27/2017, according to LinkedIn Help, you are not able to see who your LinkedIn Followers are.

B2B Social Selling Training Online

Visit SocialSelling.Training to access the most comprehensive online social selling training available. Start your training off for with two courses; Linking Profile Fundamental for the Social Seller and Twitter Profile Fundamentals for the Social Seller. In addition, we will show you how the path to social selling was blazed in our “Introduction to Social Selling” lesson. These courses are free and will be updated as changes are rolled out to LinkedIn and Twitter. Visit SocialSelling.Training to register today.

Audio Run-time: 45:19

The Social Selling Podcast by Linking into Sales is a professional development podcast geared towards sales and marketing professionals that use social media tools and networks to support sales and buying cycles and help them become more proficient in social selling.

1 Comment

  • Scott Ingram

    Really enjoyed this conversation. Thanks for having me on!

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